The Carbon Footprint of Spam

Today McAfee has released The Carbon Footprint of Email Spam Report. The study looks at the global energy expended to create, store, view, and filter spam across 11 countries: Australia, Brazil, Canada, China, France, Germany, India, Mexico, Spain, the United States, and the United Kingdom. The report correlates the electricity spent on spam with its carbon footprint, because fossil fuels are by far the largest source of electricity in the world today. Since emissions cannot be isolated to one country, the study averages its findings to arrive at the global impact. Key findings include:
• The average greenhouse gas (GHG) emission associated with a single spam message is 0.3 grams of CO2. That’s like driving three feet (one meter); but when multiplied by the yearly volume of spam, that amount is equivalent to driving around the earth 1.6 million times.
• Much of the energy consumption associated with spam (nearly 80 percent) comes from users deleting spam and searching for legitimate email (false-positives). Spam filtering accounts for just 16 percent of spam-related energy use.
• Spam filtering saves 135 terawatt hours (TWh) of electricity per year. That is equivalent to taking 13 million cars off the road.
• If every inbox were protected by a state-of-the-art spam filter, organizations and individuals could reduce today’s spam energy by 75 percent or 25 TWh per year, the equivalent of taking 2.3 (continue reading...)